1:12:14 in. The ad for Budweiser comes on. This ad is shown at nearly every commercial break. The ad hardly changes over the year. (I watch most Nascar races, there is something fascinating about seeing cars go around in circles a couple hundred times, I'm a boy). Most people watching Nascar are men, though women do watch it as well, racing cars is more a men's sport. Those watching from home normally have friends over and will be drinking an alcoholic beverage. By targeting Americans (with much of the viewers being very patriotic) with American beer and saying it will bring good times. throw in a few smiling guys and an America flag it is the perfect advertisement. The laid back attitude that comes with the advertisement that" just grab some bud". Appeals to many Americans who will be sitting watching the racing with a couple of mates, probably drinking beer, and Bud being the only beer that is shown on Nascar.
The placement of the Advertisement would be very expensive Nascar is the second most watched sport, the chase (the last ten races) especially. As well as the first (the daytona 500) the most famous race in the history of Nascar. The advertisement then is (superbowl aside) the single most watched show on tv and every ad gets massive exposure to General public.
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